Replenix^® Acne Solutions

Topix Pharmaceuticals

Developed a unified brand identity for Topix Pharmaceuticals' acne products, which were previously spread across four distinct brands, leading to consumer confusion. Leveraging the success of Topix's leading brand, Replenix, we introduced a cohesive sub-brand, Replenix Acne Solutions.

A new logo, built upon the existing Replenix branding, was developed and applied across all products. Three stripes of varying vibrancy were incorporated to signify the different product strengths, also serving as clear indicators on the packaging. Additionally, a new customizable kit packaging was introduced, available in both branded and neutral private label versions.